Moto X officially announced, customization options to be an AT&T exclusive


It has been a long time coming, but yesterday Motorola officially announced the Moto X. The device, which has leaked over several months leading to its announcement, will go on sale at the end of this month from all major US carriers with AT&T getting some exclusives yet again. The Moto X is also set to launch in several other countries later this year.

The Moto X is official, but almost nothing Motorola announced was a surprise. The Moto X features a 4.7-inch AMOLED display with a 720p resolution, a Motorola X8 SoC with a 1.7GHz dual core processor as well as a quad core graphics processor, 2GB of RAM, 16GB of internal storage, Bluetooth 4.0 LE, dual band WiFi, HSPA+ and LTE connectivity, a nano SIM slot, as well as a 10MP ClearPixel camera and a 2,200mAh battery. The ClearPixel camera will compress four pixels into one ‘clear’ pixel similar to Nokia’s PureView and HTC’s UltraPixel technology. The Moto X will only be available in Black and White, except from AT&T which will offer a 32GB model as well as different colours and customization options, which are said to be over 2,000.

The Moto X will cost $199 on a two year contract, with the 32GB model from AT&T costing $249 on a two year contract. Considering its features, the Moto X’s run will be short lived in comparison to the more competitively priced Samsung Galaxy S4 Mini and HTC One Mini. The Moto X will also not be made in the US for all models outside the US as well as the non-customizable options.