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BlackBerry might break BBM division into independent subsidiary

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Remember BlackBerry? Yeah, the Canadian company with those fabulous keyboards. It seems like the latest possible “strategic alternative” solution for the struggling smartphone maker is to spin off its popular BlackBerry Messenger instant messaging application into a separate, independent company. BBM Inc. anyone?

The once popular smartphone maker announced earlier this year that the much loved, and super secure, BlackBerry Messenger application would become available on two of its main competitors’ platforms, iOS and Android, much to the excitement of ex-BlackBerry users. Now, a new report by the Wall Street Journal including some of those pesky anonymous sources familiar with the matter, suggests that BlackBerry will be spinning off their BlackBerry Messenger making subsidiary into an independent company that may be called BBM Inc. Sadly, that will give the company less value and BBM will take quite some time to catch up to the likes of LINE, WeChat and WhatsApp in terms of their large followings.

In other news, Samsung Ghana has started advertising BBM for Android and I am in heavy talks to buy the company. Back to the studio guys!

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Written by Dion Guillaume

August 27th, 2013 at 8:31 am